Self-Determination Theory

In the world of collectable card games, something curious is happening. Over the course of the last two-and-a-half years, three of the largest and best-respected card game developers—Wizards of the Coast, Fantasy Flight Games, and Blizzard Entertainment—have been scrambling to adjust the release cycles for each of their wildly popular (and staggeringly lucrative) card games. In the case of the latter two companies, these adjustments might be dismissed as the developers ironing out wrinkles in the new, untested systems that undergird their products’ popularity; doing so cannot, however, account for the fact that Wizards of the Coast’s previous model was employed to great success for over two decades, and that both Fantasy Flight Games and Blizzard Entertainment based their business models on adaptations of Wizards’ original system. So, then, why the change? Why now? Continue Reading →